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Privacy Policy

The Site is the property of Boom Group Inc.

At Boom Group Inc (BOOM) we respect your privacy. This privacy policy (“Privacy Policy”) summarizes what personal information we may collect, and how we use and disclose this information. This Privacy Policy also describes other important topics relating to your privacy.

By using the BOOM website at (the “Site”), or by choosing to submit personal information to BOOM, you signify your consent to all of the terms of this Privacy Policy. If you do not agree with any terms of this Privacy Policy, please do not use this Site or submit any personal information to BOOM.

BOOM reserves the right to modify this Privacy Policy at any time. We will promptly reflect any such modifications to this Privacy Policy on our Site and will indicate at the bottom of this page the date this Privacy Policy was last amended. Your continued access to and/or use of the Site after any such changes constitutes your acceptance of, and agreement to be legally bound by, this Privacy Policy, as revised. Please periodically review this Privacy Policy so that you know what personal information we collect, how we use it, and with whom we may share it.

What Personal Information We Collect

Personal information is information about an identifiable individual, such as your name or email address (“Personal Information”). BOOM will collect Personal Information when you voluntarily provide it through our Site, or when you provide it to us through other means. For example, we may collect Personal Information when you:

  • Contact us through e-mail, telephone, mail; or other correspondence;

  • Create a user account;

  • Create a personal profile;

  • Register for an event;

  • Submit a company, product or service Review; or

  • Register to receive news or notifications from us.

  • The Personal Information we may collect includes:

  • Your full name;

  • Your username and password;

  • Your company or organization name;

  • Contact information, such as your e-mail address;

  • Any other Personal Information that you voluntarily choose to submit to us.


​If you purchase advertising, membership, event tickets, products or services on our Site, you may be required to provide valid payment information if a payment is required for the registration you have selected.  Such payment information is provided to our third party processor, and payment will be facilitated on the website of the third party processor. Your payment information will be used solely for the purpose of processing the registration you have requested.  BOOM does not collect your payment information directly.


If you choose to register with us or request information on-line, you may be asked to complete a form providing personal information.

If you are registering with our platform or using a form to request detailed information, we ask that you provide certain contact information and may ask for detailed demographic and application information. This helps us fulfill your request and allows us to tailor the information we send you regarding BOOM services. If you do not wish to receive additional mailings from us, please refer to the "Opt Out" section included with all communications.


We capture your IP address to help us identify you. We may also use your IP address to help diagnose problems with our platform, administer our Internet sites, and gather broad demographic information to measure general interest in our products.


We place "cookies" on your computer or device when you use our website. Cookies are small text files that we place in your computer or device to track your usage of our website. Other information you provide to us may be linked to the data stored in the cookie. A cookie assigns a unique numerical identifier to your browser or device, and may enable us to recognize you as the same user who has previously used our website, and relate your use of the website to other information about you.

The website uses Google Analytics, a web analytics service provided by Google, Inc. (“Google”). Google Analytics may set cookies on your browser or mobile device or read cookies that are already there to collect information about your online activities over time and across different websites or online services. Google Analytics may also receive information about you from apps you have downloaded that partner with Google. Google Analytics collects information such as how often you use the website and how you use the website. We use the information provided by Google Analytics to improve the website. For more information regarding how Google collects, uses and shares your information and how to opt out of certain uses, please visit By using the website, you consent to the processing of data about you by Google as described here and in Google's privacy policy.

Most browsers automatically accept cookies. You can set your browser option so that you will not receive cookies and you can also delete existing cookies from your browser. Please be aware that by disabling cookies some website functionality may be impaired.


BOOM’s platform has security measures in place to protect against the loss, misuse, and alteration of information under our control. This includes protecting information behind a firewall, encrypting information you send to us, and providing a secure barrier between your personal data and the Public Internet.


In the normal course of business, you may view/request information from BOOM Brand Partners through forms and surveys found on our Internet site. In that event, the contact information provided may be forwarded to affiliate organizations for inquiry fulfillment and sales follow-up.


BOOM’s platform contains links to third party sites. BOOM is not responsible for the privacy practices or the content of these third party sites.

How Boom Group Inc (BOOM) Uses and Discloses Personal Information

We use your personal information to send you the products you purchase, sign you up for our newsletters, register your account, and respond to your customer service inquiries. We also use your personal information to comply with regulatory requirements, prevent fraud, enforce this Privacy Policy and any other agreements you have entered into with us, for any purpose for which you provide consent, and for any other legitimate business purposes.

The Personal Information we collect may be used by Boom Group Inc (BOOM) for the purposes for which it was collected, as provided in this Privacy Policy, or for other purposes that are disclosed to you and to which you consent. For example, we may use your Personal Information to:

  • Respond to your questions or inquiries;

  • To create your user profile;

  • If you submit a company, product or service Review, you may be asked to associate your name and company or organization with the Review. If you choose to submit your Review anonymously, only the company or organization indicated will be publicly associated with the Review.

  • To send you informational or promotional communications that you have agreed to receive;

  • To customize our Site based on the information you choose to submit to us. For example, we may adjust the content that appears on the Site based on the information you include in your profile, or your location, such as recommending a product or service that relates to an area of interest you have selected;

  • To carry out other purposes that are disclosed to you and to which you consent;

  • To carry out any other purpose permitted or required by law.

We may use information that does not identify you personally in the aggregate for analytical purposes and market research. We may disclose this non-identifiable, aggregate information to other organizations we work with.

We may transfer your Personal Information to third party service providers that assist us with carrying out these purposes. For example, we may use a data processing contractor to operate computer systems on our behalf. Whenever any Personal Information is transferred to such a third party, that party will be contractually bound to use such Personal Information only to carry out the services we have requested, to abide by our Privacy Policy and provide adequate protection for the Personal Information.

We may use external service providers that store or process Personal Information on computers located outside of Canada, including in the United States, whose data protection laws may differ from those in Canada. As a result, the Personal Information may be subject to access requests from U.S. governments, courts, law enforcement officials and national security authorities in the United States according to their laws. Subject to these laws, we will ensure that appropriate protections are in place to maintain protections on the Information that are equivalent to those that apply in Canada.

We comply with Federal and Provincial requirements related to the protection and use of your personal information. This means that we may share personal information when required by law or legal process, and we will endeavor to ask for and obtain your permission in such situations. We may also be required to obtain your authorization before disclosing certain types of personal information.

We may also disclose your Personal Information to third parties if we have reason to believe that disclosing such information is necessary to: (i) conduct investigations of possible breaches of law; (ii) identify, contact, or bring legal action against someone who may be violating an agreement they have with us; or (iii) to protect our rights, safety or property.

We may share personal information if we believe it is necessary in order to detect, investigate, prevent, or take action against illegal activities, fraud, or situations involving potential threats to the rights, property, or personal safety of any person.

We reserve the right to transfer any Personal Information we have about you in the event that we merge with or are acquired by a third party. If we are involved in a merger, acquisition, financing due diligence, reorganization, bankruptcy, receivership, sale of assets, or transition of service to another provider, your personal information may be sold or transferred as part of such a transaction as permitted by law and/or contract. We cannot control how such entities may use or disclose such personal information.

We may share your personal information as appropriate to carry out any other legitimate business purposes permitted by law, such as sharing with our service providers and other partners that provide support to us when providing services to you.

How we Protect Personal Information

The security of your Personal Information is important to us. We protect your Personal Information by maintaining physical, organizational and technological safeguards (appropriate to the sensitivity of such Personal Information) and designed to protect against unauthorized use, disclosure or access. Personal Information may only be accessed by persons within our organization, or our third party service providers, who require such access to provide you with the services indicated above. Personal Information we collect is maintained with the source of the information on servers based in North America.

We retain Personal Information that we collect only as long as reasonably necessary to fulfill the purposes for which it was collected or to meet any legal requirements. We have retention standards which meet these requirements. We destroy Personal Information when it is no longer needed for the purposes for which it was collected.

Although we have taken reasonable and prudent measures to protect this Site, computer systems and any Personal Information that it has collected from unauthorized use, access, disclosure, misuse, alteration or destruction, no security measures can provide absolute protection. As a result, while we are committed to protecting your Personal Information, we cannot ensure or warrant the security of any information you provide to us.

Access and Rectification

You have a right to request access to your Personal Information and to request a correction to it if you believe it is inaccurate. If you have submitted Personal Information to Boom Group Inc (Boom) and would like to have access to it, or if you would like to have it removed or corrected, please contact us using the contact information provided below. We will use reasonable efforts to comply with your request; however, in some cases we may not be able to allow you to access certain Personal Information in certain circumstances, for example if it contains Personal Information of other persons, or for legal reasons. In such cases, we will provide you with a reasonable explanation of why it is not possible to grant access to your Personal Information.

Children and Parents

BOOM does not knowingly solicit personal information from children under the age of 13. If a child has already provided us with personal information, his or her parent or guardian may contact us for the purpose of deleting this information.

Third Party Websites

The BOOM Site may contain links to other third party websites. These other websites may have their own privacy policies and terms and conditions that are not governed by this Privacy Policy. We are not responsible for the privacy practices or the content of any website(s) owned and operated by any such third parties. Other websites may collect and treat information collected differently, so we encourage you to carefully read and review the privacy policy for each website you visit. Any links from this Site to other websites, or references to products, services or publications other than those of BOOM, do not imply the endorsement or approval of such websites, products, services or publications by Boom Group Inc.

How to Contact Us

If you have any questions regarding this Privacy Policy, any Personal Information you have submitted to us, or if you would like to:

  • access Personal Information that you have already provided to us so that you can correct or update it, or request that it be deleted;

  • request the deletion of Personal Information regarding your minor child; or

  • report any violation of this Privacy Policy;

Please advise us by contacting our Privacy Officer by writing to Boom Group Inc (Boom), #1, 3617 Blackburn Road SE, Calgary, Alberta, T2G 4A3, Canada.  You may also call us at 403-441-8800 or email to

Last updated: January 20, 2023

The information contained in this website is subject to change without notice.

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